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A logo is an emblem that illustrates the brand identity and portrays its services or goals. Our creativity skills were at stake when Mallhar Impex approached us to create a branding design that depicts its purpose and complies with the directives.
Mallhar Impex is an upcoming business that required a logo and the subsequent marketing collateral that met the requirements of spirituality and Vaastu. Being an Indian company, the business laid its foundation on these Hindu core values and desired to be represented by the Leo zodiac sign. The logo had to reflect the courageous value of a lion, represent the primary function of the business, have an earthy touch, and delineate a harmonious process. All these conditions were complied with through our creation and design of a letterhead that embraced a dense green colour coupled with two arrows that represented their main form of business. The logo was simple and easy to perceive which the vital objective was. Since the firm was named after the star sign Leo, we inculcated yellow in our secondary palette and followed the same graphic elements.

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The graphic element, the two arrows proceeded to become the fundamental delineative on their visiting cards that clearly illustrated their main purpose of transactions through the business cards. Creating and designing a simple, comprehensive and professional logo that was aesthetically pleasing was a tough grind that could be achieved with our experience and expertise!

Client

Malhar Impex

Project Type

Branding Design

Services Provided

Graphic Design

Marketing Material Design